Siegwerk launches ink that also acts as oxygen barrier
Siegwerk has launched a new white printing ink that also provides an oxygen barrier – an innovation that aims to combine two layers into one.
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Explore stories by topic in a sections-style layout.
Beverages
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
New Coca-Cola cans offer football fans the chance to win a World Cup ball
Coca-Cola Canada is selling limited-edition cans inspired by the FIFA World Cup 2026, through which football fans can enter a sweepstakes to win one of five real footballs used in the tournament.
Lavazza introduces capsule-free coffee tabs to American market
Lavazza North America has brought Tablì – a single-serve coffee tab with no capsule, individual wrapping or coating – to consumers in the United States.
Moulded fibre packaging manufactured from non-wood biomass like fallen leaves
Z1RO is converting fallen leaves, hemp hurds and other non-wood biomass into moulded fibre packaging – aiming to combine functional performance with a ‘premium’ tactile experience.
Swedish DRS certified by RecyClass for food-safe, traceable PET bottle sorting
Sweden’s Returpack/Pantamera has become the first deposit return system in Europe to receive RecyClass certification for its PET bottle sorting process, verifying that the recycled plastic is food-safe and meets EU traceability requirements.
Dutch companies conclude compostable coffee capsule project
The Clean Cups project, aiming to develop a home-compostable coffee capsule for Nespresso systems, has officially been completed – but is not expected to be commercialized due to market and regulatory conditions.
Vetropack creates ‘Europe’s lightest Rhinewine bottle’
Glass packaging manufacturer Vetropack has launched two new innovations: a lightweight 0.75 litre that claims to be the lightest bottle of its kind in Europe, and a reusable Rhinewine bottle.
Colour-changing Pepsi cans offer football fans the chance to win prizes
PepsiCo has kicked off a football-themed brand campaign with limited-edition thermochromic cans that change colour at the ‘optimal’ drinking temperature and give fans the chance to win exclusive prizes.
Canovation and CANPACK to bring resealable aluminium cans to pilot lines
Canovation and CANPACK are joining forces to advance CanReseal – an end seal system for resealable aluminium cans – towards commercial readiness and pilot-scale deployment.
Prism reveals fully recyclable sleeve solution for kefir drinks
Prism eLogistics has unveiled a fully recyclable sleeve for kefir brand Bio&Me, said to be the ‘first of its kind’ in the dairy category.
Duni Group to provide plastic-free cups and composting solution at Swedish cycling event
Duni Group is due to provide plastic-free paper beverage cups for this year’s Vätternrundan cycling event, due to take place June 5th-13th around Lake Vättern in Sweden, as well as trialling a food and packaging composting solution.
TOMRA installs cup return machines at German train station
TOMRA Reuse has announced the installation of two return machines at Freiburg Central Station in Germany, integrating automated returns into the city’s existing reusable system.
Carbon Emissions
Barrier lining applied to lightweight plastic buckets, including PCR version
Cambrian Packaging’s range of barrier buckets for solvent- and water-based products, complete with a 100% post-consumer recycled liner, is said to improve storage efficiency and reduce emissions in transit.
Global business coalition presents policy recommendations ahead of INC-5.4
The Business Coalition for a Global Plastics Treaty has published its latest policy recommendations ahead of INC-5.4 – encouraging negotiators to focus on clarifying obligations, improving transparency, and establishing a list of ‘problem’ substances during interim work.
How the EU Commission plans to regulate biobased feedstock in the PPWR
Are bioplastics a viable contribution to the Packaging and Packaging Waste Regulation’s sustainability goals? This edition of the Brief dives deep into the European Commission’s analysis of biobased feedstock in plastic packaging, detailing its current view of the benefits, restrictions, and…
Fresh-fibre fluting added to Holmen’s ‘ultra-lightweight’ cartonboard lineup
Holmen has added a fresh-fibre fluting to its ‘ultra-lightweight’ cartonboard range, intended to help reduce material consumption and emissions without impacting performance.
Seaweed-based top film set to comply with PPWR’s fruit and veg plastic ban
noriware offers a seaweed-based top seal film for fruit and vegetable packaging, intended to help retailers align with the Packaging and Packaging Waste Regulation’s single-use plastic ban for fresh produce.
GEA presents thermoforming machine for simple, flexible production at interpack
GEA will display its PowerPak 5000, a new thermoforming packaging machine for medium-sized food producers, at interpack 2026 – targeting easy operation, repeatable output, and predictable lifecycle costs.
Colour-changing ‘stoplight’ label tracks freshness of airline perishables
Vitsab International has developed its Freshtag Flight Label to change colour based on temperature exposure and tackle food waste in perishable airline meals.
Stora Enso lightweights tray board and presents unbleached version
Stora Enso has added an unbleached variant to its Trayforma tray board range, as well as reducing the basis weight across the existing range – aiming for a natural aesthetic and improved material efficiency.
Apple’s ‘highest-ever’ use of recycled materials includes plastics phase-out
Apple reports that 30% of all material across its shipped products came from recycled content in 2025, and claims to have successfully removed all plastics from its packaging in favour of fibre-based alternatives.
Norfersk implements Faerch’s 70% tray-to-tray rPET into meat trays
Faerch and Norfersk have launched meat trays containing 70% food-grade, tray-to-tray recycled PET, anticipating a dedicated material loop for thermoformed food packaging.
Square-shaped cup from Greiner improves stability and pallet efficiency
Greiner Packaging’s square-shaped cup format is designed to be space-efficient and stable in transit and on the shelf, with up to 35% more units shipping per pallet than round alternatives.
The Greggs approach to recyclability, reduction, lightweighting and more
According to its latest sustainability report, Greggs fell short of its 25% lightweighting target for packaging in 2025; yet it has shifted its focus towards easier-to-recycle materials, and has apparently achieved 100% recyclable own-brand packaging, minus its hot drink cups.
Circular Economy
Global business coalition presents policy recommendations ahead of INC-5.4
The Business Coalition for a Global Plastics Treaty has published its latest policy recommendations ahead of INC-5.4 – encouraging negotiators to focus on clarifying obligations, improving transparency, and establishing a list of ‘problem’ substances during interim work.
Disposable baby diapers recycled into pyrolysis oils to produce new plastics
Borouge International and BlueAlp are working with Woosh to chemically recycle disposable baby diapers into pyrolysis oils for producing new polymers.
How the packaging industry is embracing intelligent sorting
We take a look at some of the most widely talked-about advanced sorting technologies available to meet the demands of the various packaging formats and types, examining the recent advances in the field and the enabling conditions required to scale them to the levels needed to meet regulatory…
interpack’s Spotlight Forum platforms brand owners, start-ups and more
At interpack 2026, the Spotlight Forum will feature daily presentations, demonstrations, and panel discussions from a range of industry professionals – spanning a range of themes, from regulation to the next generation of innovators.
Report says steel was EU’s ‘most widely recycled’ packaging material in 2023
In its latest report, Steel for Packaging Europe indicates that 82% of steel packaging placed on the market was recycled in practice in 2023 and underlines steel scrap’s potential in still-developing laws and initiatives.
A look at the global extended producer responsibility landscape
What does the global regulatory landscape look like right now when it comes to extended producer responsibility (EPR)?
Norfersk implements Faerch’s 70% tray-to-tray rPET into meat trays
Faerch and Norfersk have launched meat trays containing 70% food-grade, tray-to-tray recycled PET, anticipating a dedicated material loop for thermoformed food packaging.
Refillable laundry detergent dispenser tackles waste through 'self-care ritual'
Ripl Efek’s refillable laundry detergent dispenser – comprising a stainless-steel vessel and an aluminium refill canister – is designed to tackle packaging waste, keep formulas away from plastics, and turn the refill process into an ‘intentional self-care ritual’.
Women in Packaging programme returns at interpack 2026
interpack 2026 will host its second Women in Packaging programme, featuring a keynote speech from Tetra Pak, multi-perspective panel discussions, and networking opportunities geared towards women at all career levels.
Portugal kicks off national Deposit Return Scheme for drinks packaging
Today, Portugal is launching its national Deposit Return System (DRS) for ready-to-drink beverage packaging – introducing over 3,000 collection points, including baling capabilities at remote kiosk locations.
Draft bill exempts compostables and biodegradables from PPWR’s SUP ban
The Italian Ministry of Environment and Energy Security (MASE) has presented a draft legislative proposal to exempt biodegradable and compostable formats from the Packaging and Packaging Waste Regulation’s bans on single-use plastic packaging, with European Bioplastics (EUBP) describing the…
What to expect at interpack 2026
With only one month to go until interpack 2026, we take stock of what to expect from this year’s programme – and from Packaging Europe, reporting live on the ground.
Consumer Experience
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
New Coca-Cola cans offer football fans the chance to win a World Cup ball
Coca-Cola Canada is selling limited-edition cans inspired by the FIFA World Cup 2026, through which football fans can enter a sweepstakes to win one of five real footballs used in the tournament.
Survey casts light on consumer expectations and misconceptions of packaging
A survey led by the German Packaging Institute reveals widespread consumer expectations for recyclable packaging, the value they place on hygienic formats, and their misconceptions about material recycling rates and efficiencies.
A guide to packaging at the 2026 FIFA World Cup
The 2026 FIFA World Cup officially begins today, and – as with every major event – the packaging industry is set to play a major role in terms of keeping fans refreshed and engaged. In this article, we give an overview on the biggest packaging-related World Cup developments so far.
Lavazza introduces capsule-free coffee tabs to American market
Lavazza North America has brought Tablì – a single-serve coffee tab with no capsule, individual wrapping or coating – to consumers in the United States.
Moulded fibre packaging manufactured from non-wood biomass like fallen leaves
Z1RO is converting fallen leaves, hemp hurds and other non-wood biomass into moulded fibre packaging – aiming to combine functional performance with a ‘premium’ tactile experience.
FIFA permits single-use bottles in World Cup stadiums after reuse ban backlash
After facing backlash for its ban on reusable bottles at World Cup stadiums, FIFA has amended its guidelines to allow one factory-sealed, single-use plastic bottle per spectator – sparking further concerns about fan safety and packaging waste.
Light-shielding paper pillow packs hide rare trading cards before opening
Toppan has designed its recyclable, paper-based pillow packaging to achieve a 98% light-shielding rate for trading card packets, preventing consumers from identifying rare cards before opening.
PR3 alliance unveils global reusable packaging symbol
PR3: The Global Alliance to Advance Reuse has revealed a new global symbol designed to identify reusable packaging and reuse systems worldwide, selected after global market testing involving 1,275 respondents across 17 countries.
FIFA bans reusable bottles from stadiums during World Cup matches
FIFA has made a last-minute decision to ban reusable bottles in stadiums during the World Cup 2026, sparking debate over whether fan safety is coming second to shareholder profit.
Colour-changing Pepsi cans offer football fans the chance to win prizes
PepsiCo has kicked off a football-themed brand campaign with limited-edition thermochromic cans that change colour at the ‘optimal’ drinking temperature and give fans the chance to win exclusive prizes.
Jus-Rol unveils refreshed packaging design
Ireland and the UK’s best-selling pastry dough brand, Jus-Rol, has unveiled a new visual identity for its chilled, ‘Ready to Create’, and frozen product packaging.
E-commerce
McKinsey recommends AI as a tool to tackle costs at pulp and paper mills
In its latest insights article, McKinsey & Company makes the case for using AI to stage cross-functional interventions and bring down the total cost baseline at pulp and paper packaging mills.
Mondi report targets online consumer behaviour and use of AI tools
Mondi has published its annual e-commerce trend report which states that AI is changing how consumers buy, packaging is ‘increasingly’ impacting whether they buy again, and evolving digital behaviour is placing new demands on physical packaging.
Fresh-fibre fluting added to Holmen’s ‘ultra-lightweight’ cartonboard lineup
Holmen has added a fresh-fibre fluting to its ‘ultra-lightweight’ cartonboard range, intended to help reduce material consumption and emissions without impacting performance.
Let online marketplaces provide packaging registration data, says Amazon
Research from Amazon reveals the complexity of navigating registration rules across EU Member States and advocates for online marketplaces playing a role in providing the necessary data.
Mondi achieves 42% cost reduction with Ovoko car bumper packaging
Mondi reports it has achieved a 42% reduction in unit packaging costs with its protective packaging for online marketplace Ovoko’s car bumpers.
Does generational marketing actually work?
In this edition of the Brief, we debunk the stereotypes and use real-world packaging campaigns to evaluate the dos and don’ts of marketing to this generation of shoppers, from social responsibility claims to designing for social media.
How the EU is explaining the PPWR to consumers
The European Commission has published a fact sheet to help consumers understand the aims and implications of the Packaging and Packaging Waste Regulation. We examine how the document explains the legislation’s impact on the general public and addresses financial and practical concerns.
Ahlstrom introduces recyclable fibre-based release liner
Ahlstrom has revealed its Acti-V RRF Natural fibre-based liner for double-sided tapes, said to enable recyclability even when silicone coated on both sides.
Wood-based foam adapted to protect sensitive equipment from Thorlabs
Emballageteknik has helped Stora Enso adapt its wood-based Papira foam to transport Thorlabs Sweden’s sensitive optical and electronic equipment, combining renewable design with shock protection.
Amazon and Indian university convert agricultural waste into recyclable mailer
Amazon and the Indian Institute of Technology Roorkee are developing recyclable, home-compostable packaging from crop residues – intending to reduce plastic consumption, cut carbon emissions, and help farmers profit from side streams.
DS Smith’s packaging predictions for 2026
2025 was a year of innovation, evolving consumer demands and intense regulatory upheaval – but what are the factors that will most affect the packaging industry in 2026? DS Smith’s new Managing Director for UK and Ireland Packaging, James Lomax gives us his predictions.
DHL circulates DimaMax’s smaller parcel boxes in Berlin
DimaPax had developed new DHL Small Parcels in a move set to improve durability and unlock environmental benefits.
Emerging Technologies
AFYREN receives €3 million grant to upgrade biorefinery for biobased acids
With a €3 million grant from the Grand Est Region, AFYREN will finance performance investments at its AFYREN NEOXY biorefinery, which produces biobased carboxylic acids.
Industry backs updated legislation supporting competitive EU biomanufacturing
Almost 40 industry organizations have signed a joint position paper calling for policymakers to boost competitiveness, resilience, and employment in European biomanufacturing with the EU Biotech Act II.
Draft bill exempts compostables and biodegradables from PPWR’s SUP ban
The Italian Ministry of Environment and Energy Security (MASE) has presented a draft legislative proposal to exempt biodegradable and compostable formats from the Packaging and Packaging Waste Regulation’s bans on single-use plastic packaging, with European Bioplastics (EUBP) describing the…
MIT uses AI to simulate shipments between warehouses in logistics network
The Massachusetts Institute of Technology (MIT) and Mecalux have created an AI-based simulator for warehouses in a logistics network, aiming to optimize inventory and transport at minimal cost without incurring stockouts.
Our guide to the fibre-based packaging market in 2026
In the last year or so, we have seen increased investments in companies producing fibre-based packaging - from Yangi securing €10 million in funding to scale its dry forming technology to Fiberdom receiving €3.5 million for its compostable paperboard material. What are the main drivers behind…
Submissions are open for the Sustainability Awards 2026!
The Sustainability Awards are open for submissions! From start-ups and universities to global brands and manufacturers, everyone is invited to nominate their packaging innovations for a crystal trophy – with zero entry fees.
Cost parity between European recyclers and virgin production to take ‘decades’
According to Bain & Company, European chemical recycling could take up to 30 years and €400 billion in cumulative global capital to achieve cost parity with virgin material production.
Coalition unites to ‘modernize’ plastic recycling systems in America
Closed Loop Partners and the Consumer Brands Association are among the founding members of the Recycling Leadership Council, which aims to ‘modernize’ the American recycling system and tackle plastic waste.
One week until the Sustainable Packaging Summit: what to expect
Only one week to go until the Sustainable Packaging Summit! Are you wondering what to expect from this year’s even bigger, even better event? Read on for a deep dive into this year’s agenda.
Everything you need to know about bioplastics and packaging
We all know the environmental arguments for transitioning to bioplastics are compelling, and European Bioplastics says it expects global bioplastics production to almost triple over the next few years. Yet even so, its market share still only stands at around 1%. Why?
Is a digitalized, standardized industry the key to regulatory compliance?
In this edition of our ‘In Conversation With…’ series, Laura Ott, head of Customer Development at PreZero Sustainable Packaging, explains how digitalization and standardization can help businesses keep on top of evolving legislation – and how PreZero can help.
How can we retrieve ocean plastic waste – and should AI help us do it?
Efforts to collect plastic waste from the ocean are growing in popularity, and machine learning is emerging as a tool to monitor waste hotspots. But should we bring existing waste back to shore? Should AI ever play a role in it, and what does any of it mean for packaging? We dive deeper in the…
Flexibles
Survey casts light on consumer expectations and misconceptions of packaging
A survey led by the German Packaging Institute reveals widespread consumer expectations for recyclable packaging, the value they place on hygienic formats, and their misconceptions about material recycling rates and efficiencies.
Innovia Films and PureCycle create 40% recycled white, cavitated BOPP film
Innovia Films has produced white, cavitated BOPP film using PureCycle’s recycled polypropylene resin, unlocking over 40% post-consumer recycled content for food-contact applications.
VTT and LUT University wrap up cellulose-based film and coating project
LUT University and VTT Technical Research Centre of Finland have completed a project to demonstrate the feasibility of recyclable, biodegradable films and coatings at pilot scale – intended to help reduce or replace fossil-based plastics.
Could flexible plastics be replaced with paper?
Earlier this year the Ellen MacArthur Foundation released a report that recommended paper solutions as an alternative to flexible plastic packaging. In a recent conversation with Laura Smith, Programme Manager for Plastics and Packaging at the Ellen MacArthur Foundation, we unpacked and examined…
Light-shielding paper pillow packs hide rare trading cards before opening
Toppan has designed its recyclable, paper-based pillow packaging to achieve a 98% light-shielding rate for trading card packets, preventing consumers from identifying rare cards before opening.
Prism reveals fully recyclable sleeve solution for kefir drinks
Prism eLogistics has unveiled a fully recyclable sleeve for kefir brand Bio&Me, said to be the ‘first of its kind’ in the dairy category.
Mondi introduces wet wipe packaging with 35% PCR content
Mondi has launched its re/loop FlowWrap solution for wet wipe packaging, containing 35% post-consumer recycled (PCR) content and aiming to replace non-recyclable laminates for applications requiring a customizable barrier.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Siegwerk’s heat-seal lacquers help customers unlock recyclable flexibles
Siegwerk’s new heat-seal lacquer portfolio is designed to unlock consistent sealing, hot-tack performance and bond strength in fibre-based and selected flexible packaging applications.
Aberystwyth University develops seaweed-based biodegradable plastic for food packaging
A paper published by Aberystwyth University’s Institute of Biological, Environmental and Rural Sciences (IBERS) in the Algal Research journal has revealed that seaweed extracts can be turned into an alternative biodegradable plastic, suitable for future food packaging applications.
Asahi Kasei reveals photosensitive film for panel-level packaging
Asahi Kasei has announced its new photosensitive film for panel-level packaging in the semiconductor industry, combining the features of its photosensitive polyimide (PSPI) and dry film photoresist (DFR).
Where flexible plastic recycling technologies are going – and what they still need
EFSA recently published Novel Technology Numbers (NTNs) for 24 developing technologies – including Nextek’s mechanical recycling and water-free cleaning processes, NEXTLOOPP and COtooCLEAN. Managing director Professor Edward Kosior delves deeper into their potential to convert hard-to-recycle…
Food
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
Novel technology moulds lightweight food packaging from cellulose fibres
Valmet has launched its Valmet 3D Fiber technology to help customers manufacture lightweight, three-dimensional food packaging formats from cellulose fibres.
Innovia Films and PureCycle create 40% recycled white, cavitated BOPP film
Innovia Films has produced white, cavitated BOPP film using PureCycle’s recycled polypropylene resin, unlocking over 40% post-consumer recycled content for food-contact applications.
SPAR and CRYOVAC’s new solution ‘reduces packaging by 70%’
SPAR Austria claims to have saved 14 tonnes of plastic annually by switching from a traditional tray-and-lid system for meat products to a flowpack solution developed by CRYOVAC that uses 70% less plastic by weight.
Swedish DRS certified by RecyClass for food-safe, traceable PET bottle sorting
Sweden’s Returpack/Pantamera has become the first deposit return system in Europe to receive RecyClass certification for its PET bottle sorting process, verifying that the recycled plastic is food-safe and meets EU traceability requirements.
Barrier lining applied to lightweight plastic buckets, including PCR version
Cambrian Packaging’s range of barrier buckets for solvent- and water-based products, complete with a 100% post-consumer recycled liner, is said to improve storage efficiency and reduce emissions in transit.
On-pack icons help Albert Heijn shoppers avoid food waste and extend shelf life
Over 50% of Albert Heijn’s own-brand packaging now displays a ‘look, smell, taste’ or hand icon to differentiate between best-before and use-by dates, tackle unnecessary food waste, and help consumers save money.
Identiv releases Bluetooth inlays and labels in collaboration with Wiliot
Identiv has announced its new range of Bluetooth Low Energy (BLE) inlays and labels, made with Wiliot’s Gen3 IC technology and seeking to enable organizations to continuously sense, track and understand the state of their goods across complex supply chains.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Duni Group to provide plastic-free cups and composting solution at Swedish cycling event
Duni Group is due to provide plastic-free paper beverage cups for this year’s Vätternrundan cycling event, due to take place June 5th-13th around Lake Vättern in Sweden, as well as trialling a food and packaging composting solution.
New European Reuse Alliance reveals Reuse Champions winners
The New European Reuse Alliance (New ERA) has announced the first recipients of its Reuse Champions Award, a new annual event celebrating individuals whose ‘leadership, persistence and measurable impact’ are helping to advance reuse across Europe.
How the EU Commission plans to regulate biobased feedstock in the PPWR
Are bioplastics a viable contribution to the Packaging and Packaging Waste Regulation’s sustainability goals? This edition of the Brief dives deep into the European Commission’s analysis of biobased feedstock in plastic packaging, detailing its current view of the benefits, restrictions, and…
Personal Care
Moulded fibre packaging manufactured from non-wood biomass like fallen leaves
Z1RO is converting fallen leaves, hemp hurds and other non-wood biomass into moulded fibre packaging – aiming to combine functional performance with a ‘premium’ tactile experience.
Disposable baby diapers recycled into pyrolysis oils to produce new plastics
Borouge International and BlueAlp are working with Woosh to chemically recycle disposable baby diapers into pyrolysis oils for producing new polymers.
Fold-and-squeeze paper pack dispenses 98% of liquid product for easy use
The single-dose Papersnap pack from Easysnap Technology can be folded and squeezed to dispense liquid products – a design set to ensure full accessibility, avoid loose components, minimize product waste, and streamline recyclability.
Amcor to continue producing refillable containers for Ocado Retail
Amcor has stated it will continue to produce bespoke containers for the Refill Coalition’s ongoing work with Ocado Retail, allowing online orders for products such as pasta, rice and washing liquid to be delivered in refillable packaging.
UPM Adhesive Materials unveils recycling compatible label solutions
UPM Adhesive Materials has introduced its UPM ProCycle portfolio of recycling compatible label solutions, aiming to provide converters and packaging brand owners with a solution that delivers ‘recognized recyclability performance’.
Aptar Closures launches inverted lidless dispensing solutions
Aptar Closures has introduced a new range of inverted lidless dispensing closures for the beauty and personal care markets. The line’s Cleo and Airy closures aim to help eliminate the need for separate lids and provide a ready-to-dispense packaging format that reduces unwanted product waste.
Wilkinson Sword unveils razor boxes with 90% recycled paper and no plastic
As it relaunches its Quattro razor lineup, Wilkinson Sword Intuition is rolling out packaging made with 90% recycled paper and zero plastic, targeting both sustainability and visibility.
Henkel revises design-for-recycling and recycled plastic content targets
Henkel has updated its design-for-recycling and recycled plastic content targets after narrowly missing its goals for 2025 – attributing the outcome to infrastructural issues, recyclate availability, and more.
All-in-one closure integrates desiccant, tamper evidence, and child-resistance
Colorcon has revealed OneLock, its all-in-one closure system for moisture-sensitive oral dosage products – featuring a built-in desiccant and child-resistant component for protection and simplicity.
Refillable cosmetic pack with one-handed ‘thumb-swipe’ closure revealed
Yonwoo presents Acto, a cosmetic pack with a thumb-swipe opening for convenient, one-handed dispensing – and a refill mechanism to reduce plastic waste.
Refillable laundry detergent dispenser tackles waste through 'self-care ritual'
Ripl Efek’s refillable laundry detergent dispenser – comprising a stainless-steel vessel and an aluminium refill canister – is designed to tackle packaging waste, keep formulas away from plastics, and turn the refill process into an ‘intentional self-care ritual’.
Mono-PP high-barrier clip foil developed by RATTPACK for retort applications
RATTPACK’s murFLEX PP Clip Foil is a recyclable, multilayer high-barrier film made entirely from polypropylene, intended for retort applications such as flow packs, stand-up pouches, and lidding films.
Pharmaceutical
Engineer-to-order platform for assembling medical devices now available
After debuting at interpack 2026, IMA MED-TECH’s new modular engineer-to-order platform for medical device assembly is now available on the market.
Identiv releases Bluetooth inlays and labels in collaboration with Wiliot
Identiv has announced its new range of Bluetooth Low Energy (BLE) inlays and labels, made with Wiliot’s Gen3 IC technology and seeking to enable organizations to continuously sense, track and understand the state of their goods across complex supply chains.
Fold-and-squeeze paper pack dispenses 98% of liquid product for easy use
The single-dose Papersnap pack from Easysnap Technology can be folded and squeezed to dispense liquid products – a design set to ensure full accessibility, avoid loose components, minimize product waste, and streamline recyclability.
Körber introduces inspection machine and stickpack technology solutions
Körber has announced two new solutions - the ALVA fully automatic inspection machine designed for High Mix Low Volume (HMLV) applications and the SPE6-P2 Stickpack Line for integrated line concepts – aiming to address challenges faced by pharmaceutical manufacturers.
How does switching to paper-based packaging impact neurodiverse shoppers?
With many companies moving from plastic packaging to paper-based alternatives in a bid to improve recyclability, the move also brings changes in how the packaging looks, feels and sounds, which can have a stronger impact on neurodiverse shoppers. PRS IN VIVO managing director Patrick Young and…
Metsä Board reveals folding boxboard and custom-cut sheet delivery solution
Metsä Board has unveiled its Pro FBB Go folding boxboard, designed for demanding food and pharmaceutical packaging, and its new custom-cut sheet delivery solution for the European market.
BBS Automation aims for speed and flexibility with Petri dish system
BBS Automation has released the second generation of its automation system for producing Petri dishes, HEKUdish next Gen, said to combine quality, speed, and flexibility.
Syntegon seeks improved efficiency and flexibility with new inspection platform
Syntegon has launched its AIM9 inspection platform, said to combine visual inspection and leak detection with outputs of up to 600 vials per minute, aiming to help pharmaceutical manufacturers and CMOs achieve the ‘highest’ inspection and product quality.
Avery Dennison’s new NFC inlay enables smartphone taps on packaged goods
To expand its NFC inlay portfolio, Avery Dennison has implemented Pragmatic Semiconductor’s flexible integrated circuit (FlexIC) product line – a move set to unlock smartphone-tap interactions with consumer packaged goods.
Emerald Ecovations unveils CPG board made from bagasse and FSC-certified fibres
Emerald Ecovations has revealed its ‘tree-free’ CPG board engineered for cosmetics, pharmaceuticals, food packaging, and consumer goods, built from a proprietary blend of bagasse and FSC-certified fibres and said to deliver ‘premium’ performance without relying on virgin trees.
Why ‘non-recyclable’ is no longer an option
The global pharmaceutical and healthcare packaging sector has reached a pivotal juncture. Blister packs, bottles, tubes, pouches, and other primary and secondary packaging are critical for sterility, dose precision, and patient safety, but their end-of-life profile remains largely linear:…
A status report on GLP-1 packaging: sizing, safety, security, and more
Weight-loss drugs keep gaining traction – is that a blessing or a curse for the packaging industry? We dive deeper into the implications of smaller portion sizes, pharmaceutical safety practices versus circular packaging initiatives, supply chain traceability, and more.
Print and Labelling
Siegwerk launches ink that also acts as oxygen barrier
Siegwerk has launched a new white printing ink that also provides an oxygen barrier – an innovation that aims to combine two layers into one.
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
Colour-changing Pepsi cans offer football fans the chance to win prizes
PepsiCo has kicked off a football-themed brand campaign with limited-edition thermochromic cans that change colour at the ‘optimal’ drinking temperature and give fans the chance to win exclusive prizes.
Jus-Rol unveils refreshed packaging design
Ireland and the UK’s best-selling pastry dough brand, Jus-Rol, has unveiled a new visual identity for its chilled, ‘Ready to Create’, and frozen product packaging.
On-pack icons help Albert Heijn shoppers avoid food waste and extend shelf life
Over 50% of Albert Heijn’s own-brand packaging now displays a ‘look, smell, taste’ or hand icon to differentiate between best-before and use-by dates, tackle unnecessary food waste, and help consumers save money.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
EU Commission takes action against 20 Member States over green claims laws
The European Commission has opened infringement procedures against 20 Member States for failing to report on the transposition of EU-wide green claims and sustainability label legislation into national law.
Siegwerk’s heat-seal lacquers help customers unlock recyclable flexibles
Siegwerk’s new heat-seal lacquer portfolio is designed to unlock consistent sealing, hot-tack performance and bond strength in fibre-based and selected flexible packaging applications.
Fold-and-squeeze paper pack dispenses 98% of liquid product for easy use
The single-dose Papersnap pack from Easysnap Technology can be folded and squeezed to dispense liquid products – a design set to ensure full accessibility, avoid loose components, minimize product waste, and streamline recyclability.
Hubergroup Print Solutions launches offset ink range with new resin technology
Hubergroup Print Solutions has introduced its next generation of offset inks featuring a new resin technology, said to deliver fewer make-ready sheets, more consistent colour reproduction and a ‘substantial reduction’ in misting, even on high‑speed presses.
Preparing for PPWR without waiting for every detail
Businesses must comply with the Packaging and Packaging Waste Regulation from August 2026 – regardless of any gaps that remain. Felix Gass, founder of Packaging Strategy Lab, advises companies to get ahead by asking the right questions, understanding their own portfolios, and making contingency…
Xaar releases new printbar for black 1D and 2D variable data printing
Xaar recently launched the Black version of its Versatex printbar at interpack 2026, said to bring high-definition black 1D and 2D variable data printing to existing analogue label presses and finishing lines.
Protection
Returnity offers free reusable box pilot for B2B shippers
For a limited time, Returnity has announced that it is offering a free pilot programme for qualified B2B shippers operating repeatable distribution and replenishment flows, aiming to combat increasing prices for corrugated packaging.
DS Smith and SOMFY partner on recyclable protective solution
DS Smith and home and building equipment company SOMFY have collaborated on a fully recyclable corrugated cardboard solution to protect roller shutter motors during transportation and replace polystyrene inserts.
Mondi achieves 42% cost reduction with Ovoko car bumper packaging
Mondi reports it has achieved a 42% reduction in unit packaging costs with its protective packaging for online marketplace Ovoko’s car bumpers.
Meeting the PPWR’s requirements: managing risk via test and measurement
This summer, the first of the Packaging and Packaging Waste Regulation’s (PPWR) requirements will become mandatory in all 27 EU Member States and for those who supply EU markets. Cooper Henderson, director of Segment Strategy at Industrial Physics, discusses the risk to packaging production as a…
Recyclable nonwoven pack designed to reflect softness of Drylock’s diapers
Korozo Group, Drylock Technologies, and Colruyt have jointly developed a recyclable, nonwoven packaging solution for diaper products, aiming for a tactile experience that reflects the product’s softness.
Sealed Air announces custom paper cushioning system for compact spaces
Sealed Air has expanded its ProPad range with a compact paper cushioning system, designed to integrate into fast-paced conveyor lines and work cells with limited space.
Smart Planet Technologies unveils recyclable, mono-material PE film
Smart Planet Technologies has announced its HyperBarrier PE film, said to deliver ‘300 times’ the oxygen barrier performance of standard PE film and be recyclable in the PE stream under the EU Packaging and Packaging Waste Regulation (PPWR).
HEUFT’s interpack lineup detects tiny contaminants in packaged food
HEUFT is showcasing its deep-learning AI inspection lineup at interpack 2026, using camera and X-ray processing technologies alongside new IT solutions to identify tiny contaminants in packaged food.
United Caps presents new ‘plug n’ place’ closure at interpack 2026
United Caps is introducing its new 27 H-PAK closure at interpack 2026, designed to integrate into established filling lines and offer flexibility in carton packaging applications.
Sidel develops edible oil bottle produced using laser technology
Sidel is gearing up to introduce its edible oil bottle produced using laser technology, said to achieve a 20% weight reduction compared to a halogen-blown equivalent while delivering comparable overall performance.
Melodea reveals PPWR compliant water-based barrier coatings
Melodea has unveiled its MelOx-NGen and VBseal water-based barrier coatings, aiming to unlock PPWR compliance for CPG brands and operational flexibility for packaging professionals with no capex required.
What the industry thinks as CEOs appeal to clarify and push back PPWR rules
Last week, industry CEOs asked the European Commission for more time to comply with the Packaging and Packaging Waste Regulation. Is the request justified, or could it have industry-wide repercussions? We heard from a range of industry players about the outcome.
Recyclability
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
Survey casts light on consumer expectations and misconceptions of packaging
A survey led by the German Packaging Institute reveals widespread consumer expectations for recyclable packaging, the value they place on hygienic formats, and their misconceptions about material recycling rates and efficiencies.
Innovia Films and PureCycle create 40% recycled white, cavitated BOPP film
Innovia Films has produced white, cavitated BOPP film using PureCycle’s recycled polypropylene resin, unlocking over 40% post-consumer recycled content for food-contact applications.
VTT and LUT University wrap up cellulose-based film and coating project
LUT University and VTT Technical Research Centre of Finland have completed a project to demonstrate the feasibility of recyclable, biodegradable films and coatings at pilot scale – intended to help reduce or replace fossil-based plastics.
Swedish DRS certified by RecyClass for food-safe, traceable PET bottle sorting
Sweden’s Returpack/Pantamera has become the first deposit return system in Europe to receive RecyClass certification for its PET bottle sorting process, verifying that the recycled plastic is food-safe and meets EU traceability requirements.
Light-shielding paper pillow packs hide rare trading cards before opening
Toppan has designed its recyclable, paper-based pillow packaging to achieve a 98% light-shielding rate for trading card packets, preventing consumers from identifying rare cards before opening.
EU Commission withdraws detailed opinion on German packaging law
The European Commission has withdrawn its detailed opinion regarding Germany’s draft Packaging Law Implementation Act, allowing it to enter into force alongside the Packaging and Packaging Waste Regulation.
How the EU’s PET market fares through war, law, costs and more
Amidst geopolitical tensions, soaring prices and evolving legislation, what is the current outlook for the PET industry? Matt Tudball, Senior Editor for Recycling at ICIS, gives his comprehensive view on the PET market’s status in light of the war in Iran, the demands of EU regulations, the…
FIFA bans reusable bottles from stadiums during World Cup matches
FIFA has made a last-minute decision to ban reusable bottles in stadiums during the World Cup 2026, sparking debate over whether fan safety is coming second to shareholder profit.
Canovation and CANPACK to bring resealable aluminium cans to pilot lines
Canovation and CANPACK are joining forces to advance CanReseal – an end seal system for resealable aluminium cans – towards commercial readiness and pilot-scale deployment.
Mondi introduces wet wipe packaging with 35% PCR content
Mondi has launched its re/loop FlowWrap solution for wet wipe packaging, containing 35% post-consumer recycled (PCR) content and aiming to replace non-recyclable laminates for applications requiring a customizable barrier.
Duni Group to provide plastic-free cups and composting solution at Swedish cycling event
Duni Group is due to provide plastic-free paper beverage cups for this year’s Vätternrundan cycling event, due to take place June 5th-13th around Lake Vättern in Sweden, as well as trialling a food and packaging composting solution.
Renewables
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
Novel technology moulds lightweight food packaging from cellulose fibres
Valmet has launched its Valmet 3D Fiber technology to help customers manufacture lightweight, three-dimensional food packaging formats from cellulose fibres.
Moulded fibre packaging manufactured from non-wood biomass like fallen leaves
Z1RO is converting fallen leaves, hemp hurds and other non-wood biomass into moulded fibre packaging – aiming to combine functional performance with a ‘premium’ tactile experience.
VTT and LUT University wrap up cellulose-based film and coating project
LUT University and VTT Technical Research Centre of Finland have completed a project to demonstrate the feasibility of recyclable, biodegradable films and coatings at pilot scale – intended to help reduce or replace fossil-based plastics.
Could flexible plastics be replaced with paper?
Earlier this year the Ellen MacArthur Foundation released a report that recommended paper solutions as an alternative to flexible plastic packaging. In a recent conversation with Laura Smith, Programme Manager for Plastics and Packaging at the Ellen MacArthur Foundation, we unpacked and examined…
McKinsey recommends AI as a tool to tackle costs at pulp and paper mills
In its latest insights article, McKinsey & Company makes the case for using AI to stage cross-functional interventions and bring down the total cost baseline at pulp and paper packaging mills.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Siegwerk’s heat-seal lacquers help customers unlock recyclable flexibles
Siegwerk’s new heat-seal lacquer portfolio is designed to unlock consistent sealing, hot-tack performance and bond strength in fibre-based and selected flexible packaging applications.
How the EU Commission plans to regulate biobased feedstock in the PPWR
Are bioplastics a viable contribution to the Packaging and Packaging Waste Regulation’s sustainability goals? This edition of the Brief dives deep into the European Commission’s analysis of biobased feedstock in plastic packaging, detailing its current view of the benefits, restrictions, and…
Finland’s ‘largest’ burger chain tops drinks with Huhtamaki’s fibre-based lids
Fast food chain Hesburger is adopting Huhtamaki’s fibre-based lids for its beverage cups in a bid to eliminate 41,000 kg of plastic from its operations every year.
Aberystwyth University develops seaweed-based biodegradable plastic for food packaging
A paper published by Aberystwyth University’s Institute of Biological, Environmental and Rural Sciences (IBERS) in the Algal Research journal has revealed that seaweed extracts can be turned into an alternative biodegradable plastic, suitable for future food packaging applications.
Fresh-fibre fluting added to Holmen’s ‘ultra-lightweight’ cartonboard lineup
Holmen has added a fresh-fibre fluting to its ‘ultra-lightweight’ cartonboard range, intended to help reduce material consumption and emissions without impacting performance.
reuse
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
FIFA permits single-use bottles in World Cup stadiums after reuse ban backlash
After facing backlash for its ban on reusable bottles at World Cup stadiums, FIFA has amended its guidelines to allow one factory-sealed, single-use plastic bottle per spectator – sparking further concerns about fan safety and packaging waste.
PR3 alliance unveils global reusable packaging symbol
PR3: The Global Alliance to Advance Reuse has revealed a new global symbol designed to identify reusable packaging and reuse systems worldwide, selected after global market testing involving 1,275 respondents across 17 countries.
EU Commission withdraws detailed opinion on German packaging law
The European Commission has withdrawn its detailed opinion regarding Germany’s draft Packaging Law Implementation Act, allowing it to enter into force alongside the Packaging and Packaging Waste Regulation.
Vetropack creates ‘Europe’s lightest Rhinewine bottle’
Glass packaging manufacturer Vetropack has launched two new innovations: a lightweight 0.75 litre that claims to be the lightest bottle of its kind in Europe, and a reusable Rhinewine bottle.
FIFA bans reusable bottles from stadiums during World Cup matches
FIFA has made a last-minute decision to ban reusable bottles in stadiums during the World Cup 2026, sparking debate over whether fan safety is coming second to shareholder profit.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Global business coalition presents policy recommendations ahead of INC-5.4
The Business Coalition for a Global Plastics Treaty has published its latest policy recommendations ahead of INC-5.4 – encouraging negotiators to focus on clarifying obligations, improving transparency, and establishing a list of ‘problem’ substances during interim work.
New European Reuse Alliance reveals Reuse Champions winners
The New European Reuse Alliance (New ERA) has announced the first recipients of its Reuse Champions Award, a new annual event celebrating individuals whose ‘leadership, persistence and measurable impact’ are helping to advance reuse across Europe.
TOMRA installs cup return machines at German train station
TOMRA Reuse has announced the installation of two return machines at Freiburg Central Station in Germany, integrating automated returns into the city’s existing reusable system.
Meadow launches wall-mounted dispenser for personal care products
Swedish packaging company Meadow has introduced its MEADOW KAPSUL SleeveLock solution, a wall-mounted dispenser system for personal care products designed for hospitality sector applications such as hotels and spas.
Startup raises €1.3 million to expand digital deposit system in European market
Startup Borro states it has raised €1.3 million from investors to expand its digital deposit system for reusable cups further into the Netherlands, Germany and France this summer.
Rigid Packaging
Novel technology moulds lightweight food packaging from cellulose fibres
Valmet has launched its Valmet 3D Fiber technology to help customers manufacture lightweight, three-dimensional food packaging formats from cellulose fibres.
A look at the molded fibre market in 2026
A new survey undertaken by the International Molded Fiber Association (IMFA) reveals a snapshot of current industry sentiment, production trends, investment priorities, and growth expectations in the rapidly growing molded fiber sector.
Engineer-to-order platform for assembling medical devices now available
After debuting at interpack 2026, IMA MED-TECH’s new modular engineer-to-order platform for medical device assembly is now available on the market.
Survey casts light on consumer expectations and misconceptions of packaging
A survey led by the German Packaging Institute reveals widespread consumer expectations for recyclable packaging, the value they place on hygienic formats, and their misconceptions about material recycling rates and efficiencies.
Barrier lining applied to lightweight plastic buckets, including PCR version
Cambrian Packaging’s range of barrier buckets for solvent- and water-based products, complete with a 100% post-consumer recycled liner, is said to improve storage efficiency and reduce emissions in transit.
Canovation and CANPACK to bring resealable aluminium cans to pilot lines
Canovation and CANPACK are joining forces to advance CanReseal – an end seal system for resealable aluminium cans – towards commercial readiness and pilot-scale deployment.
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Fresh-fibre fluting added to Holmen’s ‘ultra-lightweight’ cartonboard lineup
Holmen has added a fresh-fibre fluting to its ‘ultra-lightweight’ cartonboard range, intended to help reduce material consumption and emissions without impacting performance.
Latest Amcor Lift-Off seeks rigid packaging start-ups for potential investment
Amcor’s latest Lift-Off challenge is looking for start-ups to present their rigid packaging and adjacent systems to win collaboration opportunities and potential investment.
Italy reaches 92.8% recycling rate for aluminium beverage cans
CIAL, the Italian Aluminium Packaging Consortium, reports that Italy has exceeded European targets with a 69.5% recycling rate for aluminium packaging, highlighting that beverage cans reached a 92.8% rate in 2025.
Saica Group acquires Thimm Group
Paper and packaging manufacturer Saica Group has acquired Thimm Group, a provider of corrugated packaging and display solutions for an undisclosed sum to bolster its regional capabilities in a competitive market.
Sonoco reveals re-sealable metal cans and microwaveable metal bowls
Sonoco has unveiled re-sealable metal cans and its microwaveable metal bowls, a ‘highly recyclable’ alternative to plastic trays, at interpack 2026.
Smart Packaging
Announcing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
Preparing for PPWR without waiting for every detail
Businesses must comply with the Packaging and Packaging Waste Regulation from August 2026 – regardless of any gaps that remain. Felix Gass, founder of Packaging Strategy Lab, advises companies to get ahead by asking the right questions, understanding their own portfolios, and making contingency…
interpack’s Spotlight Forum platforms brand owners, start-ups and more
At interpack 2026, the Spotlight Forum will feature daily presentations, demonstrations, and panel discussions from a range of industry professionals – spanning a range of themes, from regulation to the next generation of innovators.
Only one week to go until interpack 2026!
interpack 2026 will begin in exactly one week – are you ready? Read on for a comprehensive overview of the events, exhibitions, and opportunities available on the show floor, and learn more about Packaging Europe’s live coverage of the event.
Aldi, Lidl and Albert Heijn among retailers piloting reuse for mushrooms
Fost Plus is helping Albert Heijn, Aldi, Carrefour, Colruyt, Delhaize, and Lidl pilot reusable packaging for mushrooms in line with the Packaging and Packaging Waste Regulation’s upcoming ban on single-use plastics for fresh produce.
Tesco’s own-brand sausage labels take up QR codes for real-time expiry dates
Tesco is replacing traditional barcodes with next-generation QR codes on its own-brand sausage packaging, intending to provide up-to-date information such as use-by dates and recyclability instructions. After the new packaging was met with mixed responses on X, Packaging Europe visited a Tesco…
Avery Dennison’s new NFC inlay enables smartphone taps on packaged goods
To expand its NFC inlay portfolio, Avery Dennison has implemented Pragmatic Semiconductor’s flexible integrated circuit (FlexIC) product line – a move set to unlock smartphone-tap interactions with consumer packaged goods.
UV-tagged labels from Polytag, Saica Flex and Paragon track recycling data
Polytag, Saica Flex, and Paragon Inks have teamed up to print invisible UV tags on packaging labels and track item-level recycling data in line with environmental legislation and reporting requirements.
Seven in ten visually impaired consumers struggle to read food labels
83% of visually impaired consumers find information on food packaging difficult or impossible to access, according to GS1 UK, while only 22% believe that accessibility currently factors into packaging design at all – and 78% believe more could be done.
Global food waste to cost $540 billion by 2026, Avery Dennison cautions
New data from Avery Dennison indicates that food waste will cost businesses a total of $540 billion (€462,099,299,760) in 2026, with insufficient supply chain visibility playing a major role.
2D code helps disabled consumers access on-pack information offline
HD Barcode aims to improve the accessibility of on-pack product information with HDInfoCode, an advanced 2D code designed for consumers with reading challenges, visual or hearing impairments, and more.
Diageo expands keg-and-dispense system trial with Smirnoff
Diageo has extended its smart keg-and-dispense system trial for pubs in partnership with Smirnoff, aiming to provide real-time insights and reduce single-use glass ahead of the festive season.
Social Impact
PR3 alliance unveils global reusable packaging symbol
PR3: The Global Alliance to Advance Reuse has revealed a new global symbol designed to identify reusable packaging and reuse systems worldwide, selected after global market testing involving 1,275 respondents across 17 countries.
On-pack icons help Albert Heijn shoppers avoid food waste and extend shelf life
Over 50% of Albert Heijn’s own-brand packaging now displays a ‘look, smell, taste’ or hand icon to differentiate between best-before and use-by dates, tackle unnecessary food waste, and help consumers save money.
TOMRA installs cup return machines at German train station
TOMRA Reuse has announced the installation of two return machines at Freiburg Central Station in Germany, integrating automated returns into the city’s existing reusable system.
Mondi report targets online consumer behaviour and use of AI tools
Mondi has published its annual e-commerce trend report which states that AI is changing how consumers buy, packaging is ‘increasingly’ impacting whether they buy again, and evolving digital behaviour is placing new demands on physical packaging.
Applications open for Carton Council’s 2026 school recycling grant in US and Canada
The Carton Council has opened applications for its 2026 School Carton Recycling Grant Program, providing funding to help kindergarten to 12th grade (K-12) schools across the United States and Canada establish or expand food and beverage carton recycling programmes.
What makes the Ramune soda bottle so iconic?
In the latest edition of our Iconic Packs series, we take a look at the Ramune soda bottle, made famous in Japan due to its unusual shape and opening system. We detail the journey from its British origins in the 19th century to the creation of its ‘Ramune’ name, and the shifts between the…
Circular&Co and The British Library team up for returnable cup scheme
Circular&Co has partnered with The British Library to implement Tap&Reuse, a zero-deposit system designed to replace single-use cups with cups that can be reused up to 1,000 times.
Closed-loop system for 100% recycled plastic reusable cups to be implemented at Eurovision
Borouge International (formerly Borealis), OMV, Greiner Packaging and event supplier Altstoff Recycling Austria (ARA) have teamed up to create a closed-loop system for this year’s Eurovision Song Contest in Vienna, with 100,000 reusable cups made from 100% recycled plastic due to be used on-site.
Little Dish pack re-designed in interactive format
Branding agency Derek and Eric has partnered with illustrator Joe Whale (also known as Doodle Boy) to re-design Little Dish’s latest pack in an interactive format, encouraging children to colour in and draw on the packaging.
Does generational marketing actually work?
In this edition of the Brief, we debunk the stereotypes and use real-world packaging campaigns to evaluate the dos and don’ts of marketing to this generation of shoppers, from social responsibility claims to designing for social media.
Up to 432,000 hydration gels could be binned during London Marathon, Business Waste says
With approximately 60,000 runners set to take part in the London Marathon this weekend, packaging waste experts at Business Waste say an estimated 432,000 hydration gels could be binned during Sunday’s event, generating around 16.2 tonnes of waste.
‘Credible sustainability practices are a strategic anchor in uncertain conditions’
In the face of rapidly evolving geopolitical realities and consumer expectations, maintaining credible standards has never been more important for the packaging industry. In a recent discussion, Helen Chepkemoi Too, senior director markets at FSC International, explained how these issues are…
Sustainability
Diving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice. We take a closer look at the document to understand its requirements in detail, including the current status of PFAS restrictions, the…
Novel technology moulds lightweight food packaging from cellulose fibres
Valmet has launched its Valmet 3D Fiber technology to help customers manufacture lightweight, three-dimensional food packaging formats from cellulose fibres.
Why do we still treat plastic like rubbish?
World Ocean Day is always an important day in my calendar. It is my why. No matter what else is going on in our industry, my deep gratitude for the ocean and my determination to protect it from plastic pollution is what ground me. It is useful to remember my core mission is not to make more euros,…
Survey casts light on consumer expectations and misconceptions of packaging
A survey led by the German Packaging Institute reveals widespread consumer expectations for recyclable packaging, the value they place on hygienic formats, and their misconceptions about material recycling rates and efficiencies.
PPWR timeline: the key dates to know
The European Organisation for Packaging and the Environment (Europen) has published a timeline of the EU’s Packaging and Packaging Waste Regulation requirements, including when they come into force, details of the Articles and recommendations for further guidance on provisions. We’ve taken a deep…
Innovia Films and PureCycle create 40% recycled white, cavitated BOPP film
Innovia Films has produced white, cavitated BOPP film using PureCycle’s recycled polypropylene resin, unlocking over 40% post-consumer recycled content for food-contact applications.
SPAR and CRYOVAC’s new solution ‘reduces packaging by 70%’
SPAR Austria claims to have saved 14 tonnes of plastic annually by switching from a traditional tray-and-lid system for meat products to a flowpack solution developed by CRYOVAC that uses 70% less plastic by weight.
A lawyer’s perspective on the PPWR
With the PPWR just a few months away from fully coming into force, organisations across the packaging value chain are working to understand how they can be compliant. We spoke with three partners at multinational law firm Eversheds Sutherland – Annamaria Tothova, Monika Zejden-Erdmann, and…
Moulded fibre packaging manufactured from non-wood biomass like fallen leaves
Z1RO is converting fallen leaves, hemp hurds and other non-wood biomass into moulded fibre packaging – aiming to combine functional performance with a ‘premium’ tactile experience.
VTT and LUT University wrap up cellulose-based film and coating project
LUT University and VTT Technical Research Centre of Finland have completed a project to demonstrate the feasibility of recyclable, biodegradable films and coatings at pilot scale – intended to help reduce or replace fossil-based plastics.
Securikett launches security tapes made from recycled material
At interpack 2026, Securikett launched a new range of security tapes made from recycled materials.
Swedish DRS certified by RecyClass for food-safe, traceable PET bottle sorting
Sweden’s Returpack/Pantamera has become the first deposit return system in Europe to receive RecyClass certification for its PET bottle sorting process, verifying that the recycled plastic is food-safe and meets EU traceability requirements.