Consumer Experience
News and analysis on packaging technologies and packaging innovations that improve consumer experience through design, interactivity, functionality and more.
TOMRA installs cup return machines at German train station
TOMRA Reuse has announced the installation of two return machines at Freiburg Central Station in Germany, integrating automated returns into
Bitburger unveils limited edition World Cup cans
German beer brand Bitburger has launched a new series of collectable, limited-edition cans to coincide with Germany’s appearance
Startup raises €1.3 million to expand digital deposit system in European market
Startup Borro states it has raised €1.3 million from investors to expand its digital deposit system for reusable cups
Finland’s ‘largest’ burger chain tops drinks with Huhtamaki’s fibre-based lids
Fast food chain Hesburger is adopting Huhtamaki’s fibre-based lids for its beverage cups in a bid to eliminate
Mondi report targets online consumer behaviour and use of AI tools
Mondi has published its annual e-commerce trend report which states that AI is changing how consumers buy, packaging is
Fold-and-squeeze paper pack dispenses 98% of liquid product for easy use
The single-dose Papersnap pack from Easysnap Technology can be folded and squeezed to dispense liquid products – a design set
What makes the best deposit return schemes successful?
TOMRA has outlined the five key factors behind the world’s highest-performing deposit return schemes (DRS) for drinks container
Why packaging has moved to the centre of the business conversation
In years gone by, packaging was mainly viewed in terms of cost and compliance – but times are changing. In 2026,
Hershey and Pokémon team up for limited-edition foil wrap collection
Hershey’s Kisses and The Pokémon Company International have partnered on a limited-edition collection celebrating 30 years of Pokémon,
What makes the Ramune soda bottle so iconic?
In the latest edition of our Iconic Packs series, we take a look at the Ramune soda bottle, made famous
Recyclable nonwoven pack designed to reflect softness of Drylock’s diapers
Korozo Group, Drylock Technologies, and Colruyt have jointly developed a recyclable, nonwoven packaging solution for diaper products, aiming for a
Amcor introduces ‘user-friendly’ PET beverage container handle
Amcor has unveiled a new 38mm handle for PET containers for water and other non-carbonated beverages, said to have