Design
Octagonal kraft container with PET lid introduced by H-Pack for premium foods
In a reported ‘industry first’, H-Pack has developed standalone, premium containers made of kraft paper with accompanying PET lids,
The secret to success for refill and reuse packaging
Refill and reuse projects generate plenty of media hype, and significant investment from major brand owners and retailers, but consumer
Packaging in Pride Month: allyship versus ‘rainbow-washing’
Consumers may notice a rise in LGBTQ+ themed packaging designs in June – coinciding with Pride Month, which commemorates the Stonewall
The key to packaging design success in the e-commerce era
What is the ‘digital shelf’ and how can brands optimise their approach to take advantage of the opportunities it offers?
The Brief: re-branding in packaging
In a rush? Click here to read a short summary of this article Introduction: Why do companies decide to re-
B&B studio partners with Wilkinson Sword to rebrand its shaving portfolio
Creative agency B&B studio has teamed up with Wilkinson Sword to rebrand and restructure its shaving and grooming
Large container draws attention to travel-sized cosmetics in bid for less waste
Hongik University student and industrial designer Seokoo Yeo has developed Carry On, a solution expected to help consumers remember their
Pringles announces first bagged snack in over 15 years
Food company Kellanova has revealed that Pringles is launching its first bagged snack in 15 years, Pringles Mingles. Apparently, the
Gender-based marketing: how brands can connect with female consumers without enforcing stereotypes
In an era where the lines between gender identities blur and the call for inclusivity grows louder, brands are standing
Ukraine – from the front to the competition
Packaging has played a significant role in Ukraine’s resistance against invading Russian forces. Veronika Khalaydzhi, PhD, president of the
hubergroup shares insights on food, printed, and recyclable packaging inks
At drupa 2024, hubergroup Germany will present its water-based and food-contact packaging inks on three stands; and deliver
Paper insert from BOTTA EcoPackaging to protect premium goods in transit
BOTTA EcoPackaging has designed a replacement for traditional foam inserts with its Patented Eco-Paper Watch Holder, utilizing FSC-certified