Consumer Experience

1160 articles (Page 9)
PE_Unhappy_Consumer_2
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Do consumers demand too much?

The success or failure of a sustainability-minded packaging design can ultimately hinge on consumer participation, but do they hold impossible expectations? In this edition of the Brief, we delve into the most controversial packaging alterations in recent years, consider why consumers responded so…

Austria DRS
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Austria poised to enter next phase of DRS

Austria’s Deposit Return Scheme (DRS) is finishing its first year with a reported 1.2 billion PET bottles and aluminium cans returned by the end of November. The country introduced its nationwide DRS on 1st January 2025, applying a €0.25 deposit to single-use beverage containers from 0.1 to 3…

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