Headline News
McKinsey on how packaging can help the industry, consumers—and the environment
While the old supermodel adage “you can never be too thin” has been consigned to the fashion archives, smaller really
How does neuroscience affect consumer behaviour?
In recent times, neuromarketing has emerged as a powerful tool for delving into the intricacies of consumer behavior, shedding light
Pack Expo 2023 retrospective
The fog of jetlag having cleared following his return from Pack Expo Las Vegas, Packaging Europe’s brand director, Tim
Lego backs down on recycling plastic bottles into bricks, citing increased emissions
According to the Financial Times, Lego has reversed its decision to manufacture bricks from recycled plastic bottles, reporting that it
Nestlé on fostering and encouraging circular innovations
How is Nestlé aiming to make the packaging for its single-serve coffee products circular? Nespresso’s sustainability program manager,
Amazon’s checkout-free shopping solution incorporates RFID technology for clothing purchases
Amazon and Avery Dennison have expanded the checkout-free, computer vision shopping solution Just Walk Out with RFID technology to
Coca-Cola, Fanta and Sprite trial fibre-based wrap for beverage multipacks
Coca-Cola HBC is piloting a cardboard and paper alternative to plastic shrink film for 1.5-litre multipacks of
Smurfit Kappa and WestRock agree merger
Following discussions last week around a potential merger, Smurfit Kappa and WestRock have confirmed an agreement to combine their businesses
Could AI revolutionise the plastics recycling sector?
The rise in investment and use of Artificial Intelligence (AI) in sorting for plastic recycling may be key to improving
Sustainability Perspectives: Focus on post-consumer recycled content
With increasing sustainability demands, companies have to find ways to make their packaging more sustainable without sacrificing functionality. Dirk Gabriel,
Mondelez rolls out recycling and sustainability messages via on-pack QR codes
Australia has become the proving ground for many major multinational brand owners to test smart packaging solutions. Now Mondelez International