Design
Personalization in packaging: Barilla launches ‘Dedicato a Te’
There is an increasing awareness that what consumers are looking for is a more bespoke offering from brands. Launched on
Leading names in consumer goods commit to new sustainable design principles
A newly-formed group comprising leading companies including Procter & Gamble, Mondelēz, Unilever, SIG, Tetra Pak, and Amcor has committed
Looking ahead to 2021: Design trends
Next up in our series of brief glimpses ahead to 2021, we take a look at some of the ongoing
PB Creative brings gaming into play for Axe this Christmas
In a shift away from conventional gifting design, PB Creative has honed in on gaming as the latest ‘hook’ for
Wilkins adds sparkle to Marks & Spencer snow globe liqueurs
UK-based packaging manufacturer Wilkins Group has developed a new light-up label for Marks & Spencer’s gold-leaf-
Bringing Dia de los Muertos to life with augmented reality
Cerveza Victoria has launched a marketing campaign featuring a new augmented reality activation designed to generate social media engagement and
The power of a millimetre in packaging design
Sustainability is a critical topic and a key priority for everyone, but how much difference can small changes to packaging
Kellogg’s trials Coco Pops boxes designed for the blind
To mark World Sight Day, Kellogg’s is today launching Coco Pops boxes for blind and partially sighted people as
2020 Pentawards winners announced - celebrating the power of design
Sustainable luxury takes centre stage at his year's Pentawards with Air Co's packaging for "first
Ardagh Group delivers returnable bottle for fritz-kola
Ardagh Group has worked closely with fritz-kola to produce a new long-neck 200ml flint bottle for its cola
Sustainability, unboxing and more - German Packaging Award Gold winners presented
From compostable to recyclable, a tethering solution, transport efficiency and flexible filling - we take a look at the Gold Award
Perrier and Takashi Murakami collaborate on limited-edition glass bottles
Perrier has announced PERRIER x MURAKAMI, a new collaboration with renowned artist Takashi Murakami, inspired by the pop and colourful