Comment
The latest opinions and comment from thought leaders explaining the most important packaging related topics and issues.
A lawyer’s perspective on the PPWR
With the PPWR just a few months away from fully coming into force, organisations across the packaging value chain are
Why packaging has moved to the centre of the business conversation
In years gone by, packaging was mainly viewed in terms of cost and compliance – but times are changing. In 2026,
Using data to restore consumer trust in ‘climate-friendly’ labeled products
Scrutiny over greenwashing is intensifying, and the companies that don’t get it right now face legal repercussions in the
A closer look at Henkel’s new cold seal adhesive for barrier paper packaging
Henkel recently launched what it says is the first cold seal solution designed for barrier-coated paper packaging. To learn
Why convenience is crucial for deposit return scheme success
Most consumers say they want to support recycling efforts, but what happens when participation doesn’t match intention? Marius Fraurud,
Reflections from more than 30 years in the packaging industry
What does the packaging industry need to do to ensure it is considered an ally in the sustainability transition? Elopak’
The problem with Europe’s greenwashing laws
In 2024, the EU decreed that environmental claims must be substantiated by factual evidence, with harsh penalties for non-compliance.
‘The EU Commission’s PPWR Guidance leaves the hard questions unanswered’
The European Commission recently published a guidance document that aims to provide clarity around the requirements of the Packaging and
Packaging that tells the truth – and what it reveals about organisations
In modern times, packaging sits at the intersection between sustainability, cost, safety, marketing, and plenty of other crucial macro trends.
A look at the ‘timeless art’ of the hamper with Fortnum & Mason
Fortnum & Mason’s hampers are iconic across the globe, and immediately communicate quality, craftsmanship, and expert curation to consumers.
Everything you need to know about the PPWR Declaration of Conformity
From 12 August 2026, every piece of packaging on the EU market will be legally required to have its own
Cost is the number one focus for packaging buyers in Europe, but what about the environment?
With cost now the biggest driver for many retailers and brand owners in Europe, has the environment taken a back