Join the R-Cycle webinar and learn how to turn plastic trash into treasure

In this edition of our Innovation Spotlight feature, Merck introduces a webinar on the topic of R-Cycle – a digital product passport for sustainable plastics.

Is your company doing enough to avoid plastic waste? Only 14% of plastic gets recycled, and only 2% of plastic waste is recycled effectively – in other words, it’s converted into something useful. Almost half of all global plastic waste is caused by packaging and sadly, a major share of unrecycled plastic comes from factories and warehouses.

Five companies that are integral to plastic packaging processing have joined forces to advance R-Cycle within a circular economy pilot project. They have made it their task to rethink packaging production and to make the material flow controllable and transparent.

Each company is a global leader in its field: SABIC for polymers, AVIENT for masterbatch, REIFENHÄUSER for machinery, KÖNIG & BAUER Coding for laser systems and MERCK for laser sensitive pigments.

To learn more, don’t miss the opportunity to join the webinar on September 22^nd at 10AM CEST. So, how can you benefit from joining this webinar?

• Learn how we will close the loop together - not enough plastic materials find their way back into the recycling loop. We will show how we can all turn trash into treasure by identifying, tracking, and recovering plastic packaging.
• Meet the experts - this is a unique opportunity to interact with specialists from polymer, masterbatch, raw material and machinery producers who will be there to present and answer your questions.
• Discover the power of data - gain important insight into the new digital product passport and how coordination of plastics recycling can be improved

During this webinar on September 22^nd, the five companies will explain how the new common technology and data system will help the industry, whether they

• Use plastic packaging for their business processes
• Or help produce, recover, or recycle packaging.

The key presentations during the webinar will include:

• The underlying new standard for tracing plastic packaging and passing on relevant information
• The development of the masterbatches required to support multi-loop plastic recycling
• The role played by granulates and certified circular products
• How laser pigments and advanced laser systems can be used to mark and code packaging sustainably

Join the R-Cycle webinar and learn how five companies aim to transform the way the world sees plastics recycling. And remember the circular economy is not only a trend - it’s our future. For more information and registration please visit the “Turning Trash into Treasure” campaign website: https://www.merckgroup.com/en/s/r-cycle.html

This content was sponsored by Merck.