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# Sustainable Packaging Summit: The flexible packaging transformation – shifting the mindset beyond expectations and obligations
- URL: https://packaging-europe.ghost.io/sustainable-packaging-summit-the-flexible-packaging-transformation-shifting-the-mindset-beyond-expectations-and-obligations/
- Published: 2023-12-14T09:13:00.000Z
- Updated: 2024-02-27T08:44:06.000Z
- Author: Packaging Europe staff writers
- Tags: SPS on Demand, Plastics (Sustainable Packaging Summit), #layout-s, #type-article, #packaging-europe, #Import 2026-09-08 15:47

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The shift towards sustainable solutions in flexible packaging is no longer a choice but an imperative driven by legislation, costs, and evolving consumer expectations. In this field of tensions, argues Wipak’s Susan Janssen, it is even more important to take everybody on board on that path, consumer, customer, and employees likewise. It’s not just a change in materials; it’s a shift in mindset.

**Speaker:**

- Susan Janssen, Manager for Sustainability and Sustainable Products at Wipak

***The Sustainable Packaging Summit is returning in 2024 – you can take part and help to accelerate sustainable transformation in packaged goods.*** [***Click here***](https://www.packagingsummit.earth/2024/?ref=packaging-europe.ghost.io) ***to learn more about attending.***