> ## Content Index > Fetch the complete content index at: https://packaging-europe.ghost.io/llms.txt > Use this file to discover other available public pages before exploring further. # Packaging Europe Live Week - URL: https://packaging-europe.ghost.io/packaging-europe-live-week/ - Published: 2020-04-20T15:45:00.000Z - Updated: 2025-05-22T21:10:43.000Z - Author: Packaging Europe staff writers - Tags: Amcor, interpack, Avery Dennison, Rockwell Automation, Coronavirus, Sustainability Awards, CEFLEX, Comment, Sustainability, Koehler, Tomra, Husky, Wipak, Domino, Trinseo, #layout-p, #type-article, #packaging-europe, #Import 2026-09-08 15:41 **Exploring the innovations and announcements scheduled for interpack from 6th-13th May 2020.** Dusseldorf’s **interpack** fair was set to be this year’s focal point for announcements, product launches and discussions around packaging innovation. The postponement leaves the industry with a severe information gap – which we plan to fill with a series of activities and live events providing comprehensive coverage of all the packaging news and views that will be coming out during the original interpack week. This will consist of: - A series of live video broadcasts, featuring guests, discussion and announcements from across the value chain - A daily newsletter for interpack week - interpack week takeover of PackagingEurope.com, bringing together all of our articles and live content, as well as serving as a hub where you can find other related events taking place that week Here is what our series of live events and discussions will look like: ##### **6th May** **16:00 (CET) - PUMA manifesto launch** A new toolkit to end packaging as a sustainability problem, presented by NVC’s Michael Nieuwesteeg and Packaging Europe’s Tim Sykes. Click [here](https://www.en.nvc.nl/register/event/lancering-van-het-puma-manifest/session/1390/?ref=packaging-europe.ghost.io) to register. ![PUMA Manifesto cover in the hand (003).jpg](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/d2wrwj382xgrci-cloudfront-net/Pictures/2000xany/3/8/1/5381_puma-manifesto-cover-in-the-hand-003.jpg) ##### **7th May** **11:00 (CET) - CEFLEX panel discussion: "Boosting value and keeping materials in the loop: delivering a Quality Recycling Process"** CEFLEX and its stakeholders are moving towards industrial scale trials in *Quality Recycling*; delivering higher-value end market applications for flexible packaging. This work is building the business case for investment and delivery of a *Quality Recycling Process,* able to unlock the environmental and economic potential of mechanical recycling. Hear how the entire value chain are collaborating - and discover the potential value to your businesses and the environment achieved at pilot stage. ![Dana Mosora.jpg](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/d2wrwj382xgrci-cloudfront-net/Pictures/2000xany/3/8/2/5382_dana-mosora.jpg) Featuring HTP, TOMRA Sorting GmbH, HERBOLD Meckesheim, EREMA, PLASTOTECNICA SpA, RKW Group, POLIFILM, Taghleef Industries. Moderated by Dana Mosora. This discussion will be broadcast live on our [YouTube channel](https://www.youtube.com/user/PackagingEurope?ref=packaging-europe.ghost.io) and [website](https://packagingeurope.com/?ref=packaging-europe.ghost.io). **14:00 (CET) - Live broadcast: Sustainable materials, innovation & COVID-19** Our second discussion of the day will feature Sustainability Awards super-judges Kevin Vyse (RAP UK), Chakravarthi AVPS (WPO) & Jocelyne Ehret (therightpackaging) talking about the impact of the coronavirus pandemic on packaging, the broader implications for the industry, and the intersection of the current crisis with our longer-term sustainability challenges and goals. We'll also be joined by Hery Henry, sharing Wipak's approach to recyclability and carbon reduction, and Koehler Group's Yevgen Zolotkovski, discussing paper as a more sustainable packaging material. Moderated by Tim Sykes, this discussion will be broadcast live on our [YouTube channel](https://www.youtube.com/user/PackagingEurope?ref=packaging-europe.ghost.io) and [website](https://packagingeurope.com/?ref=packaging-europe.ghost.io). ##### **8th May** **12:00 (CET) - Sustainability leaders** Friday’s broadcast will provide thought leadership and innovation updates on packaging sustainability, featuring: Amcor, Avery Dennison, kp, Trinseo, Evertis, and Husky. It will feature a general discussion of the likely long-term effects of COVID-19 on sustainable packaging innovation. There will also be individual discussions with each of our panel members during which they will tells us how their respective organizations are, in their own unique ways, attempting to address the biggest environmental challenges faced by the industry. They will touch upon subjects such as how they are progressing towards a lower carbon future, design for recyclability, the need for more recycled content in plastic packaging and what the industry overall can be doing better to tackle the huge task it faces. Moderated by Victoria Hattersley, this discussion will also be broadcast live on our [YouTube channel](https://youtu.be/dxYCVa4LBgs?ref=packaging-europe.ghost.io) and [website](https://packagingeurope.com/?ref=packaging-europe.ghost.io). ![live stream web.jpg](https://storage.ghost.io/c/61/60/61607b5b-1c0b-4249-a886-4bc4c284c107/content/images/d2wrwj382xgrci-cloudfront-net/Pictures/2000xany/3/8/4/5384_live-stream-web.jpg) ##### **11th May** **12:00 (CET) -** **Live broadcast: Knowing your supply chain: the sustainable approach** Featuring Tracy Sutton (Root) and Sophie Kieselbach (Sphera), who will be exploring the big question: how can you ensure your supply chain is fit for the future? This is a crucial time to explore and reinforce supply chains from a sustainability perspective, and the coronavirus pandemic has highlighted how essential the holistic approach to producing your packaging is, from beginning to end-of-life. We will also be joined by Carlos Musitu and Alfredo Glaria from Valco Melton, and W. Müller's Johannes Schwarz, who would like to share with you some sustainable inspirations from across the packaging supply chain that you would have been privy to had interpack not been postponed. This discussion will also be broadcast live on our [YouTube channel](https://www.youtube.com/user/PackagingEurope?ref=packaging-europe.ghost.io) and [website](https://packagingeurope.com/?ref=packaging-europe.ghost.io), with Packaging Europe's Libby Munford moderating. ##### **12th May** **12:00 (CET) - Live broadcast: Packaging futures and a visit to Australia** Prof. Pierre Pienaar (WPO) & Nerida Kelton (AIP) ought to have been in Dusseldorf this week playing a prominent role in the interpack 2020 programme. Instead, they join us from Australia to share global insights on the state of the packaging industry, its present challenges and future outlooks. We'll also be discussing bringing the connected enterprise to life with Rockwell Automation, lasers with Coherent, and innovations from Domino and AMB Packaging. This event will also be broadcast live via our [YouTube channel](https://www.youtube.com/user/PackagingEurope?ref=packaging-europe.ghost.io) and [website](https://packagingeurope.com/?ref=packaging-europe.ghost.io), and will be moderated by Tim Sykes. ***To put this series of events in your calendar, click*** [***here***](https://calendar.google.com/calendar/ical/it%40packagingeurope.com/public/basic.ics?ref=packaging-europe.ghost.io)***.*** *For updates on the programme of events, subscribe to our newsletter (if you haven’t already) at* [*www.packagingeurope.com/subscribe*](http://www.packagingeurope.com/subscribe?ref=packaging-europe.ghost.io)*.*